For die-hard followers just like the Guardian’s North of England editor, Josh Halliday, the information that Oasis was reforming for a collection of gigs had them racing to their laptops to purchase tickets. However with a handful of dates introduced and a fever pitch of pleasure for the concert events, when the tickets have been lastly launched many individuals discovered themselves ready for hours in on-line queues.
Josh queued for greater than 5 hours – however when he received the prospect to purchase tickets he was one of many many followers who discovered the one ones out there had been marked as “in demand” and priced at greater than £300 – way over the £135 he had been anticipating to pay. Afterwards, “there wasn’t that type of elation that you’d anticipate to get, once you’ve purchased Oasis tickets after six hours of making an attempt. It was like: ‘What have I executed?’”
The Guardian reporter Rob Davies has been trying into the pricing of live performance tickets for a while, and wasn’t shocked by what unfolded. He tells Helen Pidd how Ticketmaster, the corporate that bought so most of the tickets for the Oasis gigs, has begun utilizing “dynamic pricing”. And he explains why the excessive value of seeing the Gallagher brothers carry out is more likely to be simply the beginning of rising prices for music followers.
{Photograph}: Fabio Diena/Alamy
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