Mattel was sued on Tuesday by a South Carolina mom for mistakenly placing a hyperlink to a pornographic web site on packaging for dolls tied to the blockbuster film Depraved.
In a proposed class-action filed in federal court docket in Los Angeles, Holly Ricketson mentioned she had purchased a Depraved doll for her daughter, who then visited an grownup leisure web site by way of the hyperlink supplied by the toymaker.
Ricketson mentioned her daughter confirmed her hardcore pictures from the web site and each had been “horrified” by what they noticed, struggling emotional misery.
The plaintiff mentioned she wouldn’t have purchased the doll had she recognized of the error, and Mattel has not supplied refunds regardless of recalling the dolls on 11 November.
Mattel declined to touch upon the lawsuit however mentioned in a press release that gross sales of Depraved dolls with appropriate packaging had resumed in shops and on-line. It has expressed remorse for the error.
The toymaker, based mostly in El Segundo, California, had supposed to hyperlink purchasers to the WickedMovie.com web site, to not a equally named web site for folks a minimum of 18 years outdated.
Mattel recommends the dolls for youngsters aged 4 and up.
Tuesday’s lawsuit seeks a minimum of $5m in damages for folks in america who purchased Depraved dolls whose packaging included the errant hyperlink.
It accuses Mattel of negligence, promoting merchandise unfit on the market, and violating California consumer-protection legal guidelines.
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