She’s fairly in clink!
TikToker Natalie Violette has garnered greater than 3 million followers by executing wacky make-up challenges submitted by viewers and beauty-brand reviewers.
The Connecticut native’s viral bits embody a “jail make-up” the place she concocts cosmetics from “commissary” merchandise.
She magically employs deodorant and {a magazine} to create eye shadow and makes use of crimson M&Ms for blush, which she then eats.
make-up. Tik Tok @ natviolette
“In jail, you need to be slightly extra artistic,” the 26-year-old stated. “I solely know this from analysis. I’ve by no means been to jail — but!”
“I’ve all the time had a ardour for skincare and make-up,” she informed The Put up. “So it was only a path that I needed to take.”
For the vids, Violette “did her homework” and studied YouTube clips made by incarcerated ladies, who shared their behind-bars magnificence secrets and techniques.
The licensed esthetician beforehand modeled and commenced posting vogue outfits on her Instagram story again in 2018, catching the eye of huge manufacturers like Without end 21, Style Nova and Oh Polly.
In 2020, she began posting on TikTok.
Violette initially uploaded principally vogue content material, however seen her occasional make-up movies did effectively.
“So I used to be like, OK, possibly make-up goes to be my predominant type of content material on this platform,” she recalled.
Her first “problem” got here in 2022 when she did a “full face . . . utilizing my mother’s make-up. From there, the problem options simply got here flowing in, and now right here we’re.”
posting on TikTok in 2020. Tik Tok @ natviolette
Violette, who has 218 million likes on TikTok, as soon as wielded a toothbrush to do her face, and lately went “scavenging” for “good rock.”
“You’ll by no means anticipate a rock to be a fantastic applicator for make-up, nevertheless it actually was,” she laughed. “It’s that great thing about nature.”
As a younger woman, Violette dreamed of starring on the Disney Channel. At the moment, it’s all about rising her following and model, which incorporates offers with L’Oreal, MAC Cosmetics and City Decay.
Her recommendation to aspiring TikTokers?
“By no means quit and don’t be afraid to stray out of your consolation zone. It’s an enormous group and everybody might be concerned. Individuals simply have enjoyable.”
