Monday, October 3, 2022
HomeU.S.A‘That is madness’: As California faces new Covid-19 lockdowns, Gov. Newsom proclaims...

‘That is madness’: As California faces new Covid-19 lockdowns, Gov. Newsom proclaims $80mn ‘public well being’ billboard marketing campaign

California Governor Gavin Newsom is going through main backlash over his resolution to spend greater than $80 million to “educate” the general public about Covid-19, primarily by means of billboards, whereas companies wrestle with harsh lockdowns.

Newsom introduced the “public training marketing campaign” throughout a Monday press convention and unveiled a few of the billboards, which embody messages about remaining six ft aside and sporting masks.

“I wished to attach extra to the reason for training,” Newsom stated, including over $80 million has gone into this marketing campaign and greater than 1,000 billboards will probably be erected within the state. 

Newsom has confronted severe criticisms over his management in the course of the pandemic so far, particularly lockdown orders in California which have stored many small companies closed, however allowed different operations equivalent to movie and tv manufacturing to proceed.

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“If @GavinNewsom will not be intentionally destroying capitalism in CA, then he’s an entire fool. He’s not silly. He’s evil,” filmmaker and outspoken conservative Nick Searcy tweeted about Newsom’s new marketing campaign.

“$80 million to ‘educate’ you on why you must shut the one supply of earnings you may have for the vacations despite the fact that the federal government has no plans to ship you again a few of your individual cash that can assist you traverse the closures. This isn’t coverage,” RedState editor-at-large Kira Davis added. “That is madness. Ignore all of it.”

“Journalists – this isn’t laborious. The comply with up questions are: who’s getting paid to design the billboards? Is there a media fee concerned? Are the massive billboard distributors donors or in any other case tied to the Governor/Dem machine? In actual fact legislators in each events ought to ask too,” California lawyer Harmeet Okay. Dhillon tweeted.

Newsom got here underneath hearth lately for breaking his personal Covid-19 restrictions when he attended a dinner that included a number of households, one thing he has suggested individuals in opposition to in the course of the vacation season. Images from the occasion additionally confirmed these in attendance not social distancing or sporting masks.

His ‘training’ announcement additionally comes on the heels of latest stay-at-home orders being put in place for the San Joaquin Valley and far of Southern California, together with Los Angeles.

California has recorded greater than 1.3 million optimistic Covid-19 instances, in addition to greater than 19,000 deaths from the virus.

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