The left-leaning community has been combating plummeting viewership numbers and is within the midst of a company overhaul
X proprietor and Donald Trump ally Elon Musk has proven curiosity in doubtlessly buying the left-leaning MSNBC channel amid rumors that its father or mother firm, Comcast, is contemplating a sale because the community faces cratering scores.
On Wednesday, Comcast introduced that it might spin off numerous its firms right into a separate media holding comprising USA Community, CNBC, MSNBC, and a number of other different networks, which might be dubbed SpinCo. Whereas the corporate portrayed the transfer as constructive, saying the holding can be well-capitalized, “ideally positioned for achievement and extremely enticing to buyers,” media reviews painted a distinct image.
The New York Submit reported, citing an MSNBC insider, that the community’s workers is in “panic as a result of every little thing is up within the air” as executives are reportedly contemplating altering the community’s identify, emblem, and even its headquarters.
In the meantime, Nielsen scores present MSNBC’s day by day viewership having plummeted by 38% after Trump defeated Democrat Kamala Harris within the presidential election. CNN additionally misplaced viewers, with a drop of 27% in comparison with pre-election numbers, in response to Nielsen.
Commenting on the rumors surrounding MSNBC, Donald Trump Jr. tagged Musk on X whereas posting an image of the MSNBC emblem and the inscription “For Sale, Greatest Supply,” saying he had simply had “the funniest thought ever.” The tycoon responded by questioning: “How a lot does it value?”
Whereas it’s unclear how a lot MSNBC’s belongings are value, the present market capitalization of all the Comcast Company is $166 billion. Elon Musk, the richest man on this planet, has a internet value estimated at round $314 billion. In October 2022, he bought Twitter, now generally known as X, for $44 billion.
Podcaster and Trump supporter Joe Rogan additionally weighed in, telling Musk that he want to exchange MSNBC anchor Rachael Maddow if he goes by means of with the acquisition. “I’ll put on the identical outfit and glasses, and I’ll inform the identical lies,” he jokingly promised, to which the billionaire replied: “Deal.”
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