ong Kong on Thursday unveiled a promotion marketing campaign that can embody 500,000 free flights to lure again guests, companies and buyers to the monetary hub after greater than three years of robust Covid-19 curbs.
The “Howdy Hong Kong” marketing campaign was launched with dancers and flashing neon lights within the metropolis’s principal conference centre, subsequent to its well-known harbour, with a backdrop bearing the slogan in numerous languages together with Russian and Spanish.
Hong Kong chief John Lee mentioned the marketing campaign would present that town was open for tourism and was geared toward boosting enterprise and funding within the Chinese language particular administrative area.
“Hong Kong is now related to mainland China and the entire worldwide world, and there will likely be no isolation, no quarantine and no restrictions on experiencing … having fun with the hustle and bustle of Asia’s world metropolis,” Mr Lee mentioned.
The launch was attended by a variety of officers together with from town’s tourism, commerce and aviation departments.
Hong Kong was largely sealed off behind closed borders for a lot of the previous three years in a bid to keep at bay Covid, with necessary quarantine of as much as three weeks for folks arriving in addition to intensive testing and screening.
The previous British intently adopted China’s zero-Covid coverage till the center of 2022 when it started to steadily unwind its guidelines.
Hong Kong dropped most of its remaining Covid guidelines in December however the sporting of masks stays necessary except exercising, in addition to day by day speedy antigen testing for college students.
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